The Hong Kong International Stationery Fair attracts 20,960 visitors

The Hong Kong International Stationery Fair attracts 20,960 visitors

The Hong Kong International Stationery Fair successfully concluded its 2018 edition this month with high satisfaction from both exhibitors and buyers alike. Held from 8 – 11 January at the Hong Kong Convention and Exhibition Centre, the fair drew 20,960 visitors from 107 countries and regions, sourcing for a diverse range of stationery, office and DIY supplies from around 260 global exhibitors. The top 10 visiting countries and regions were (in order of highest attendance) the Chinese mainland, Taiwan, Korea, the US, Japan, Thailand, India, the Philippines, Malaysia and the UK.

“The successful results we achieved once again have reaffirmed that the fair has become an essential and trend-setting platform to serve the stationery and office supplies industry,” commented Ms Judy Cheung, Deputy General Manager of Messe Frankfurt (Shanghai) Co Ltd. “What makes the fair unique is its quality and proven effectiveness in helping industry players generate more businesses. Not to mention the range of concurrent events and seminars, which complement the exhibition very well. This added-value provides even more new business and design ideas, which can help the industry to further innovate and grow.”

An integral aspect of the fair’s success is its strong line-up of international pavilions. In order to demonstrate the unique strength of some key stationery manufacturing areas in Asia Pacific, the 2018 fair once again welcomed back pavilions from Korea and Taiwan. The Korean pavilion, for example, was supported by the Korea Stationery Industry Cooperative (KSIC). Mr Shin Geon-sik, Director of the organisation, shared his thoughts: “The pavilions are an example of how the show represents product developments across multiple Asian regions, and also highlight the stationery industry’s most leading players. Visitors to our booth seem to appreciate the fair’s structure and the quality of exhibitors. We’ve spoken to high-level buyers from many different sectors and across the globe. We believe the result will be fruitful and we expect to return with the pavilion next year on an even larger scale.”

For European stationery brands, the show serves as a vital platform to tap into the surrounding ASEAN region and the Chinese market. Ms Sophia Diakakis, owner of Diakakis Imports SA, is a long-time exhibitor from Greece. She shared: “This is our fifth time exhibiting at the fair. We mainly produce school bags but also some stationery items under our own brand name. Throughout the course of the fair, we have been able to reach customers from outside of Europe, and the last two years in particular have been very successful for us. We secured contracts with businesses in Singapore, Taiwan and Dubai. The show acts as the gateway into the Chinese market and we are currently in discussions with a Beijing company who is interested in our designs.”

This news is from office times

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