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Leading stationery brands confirm their participation at Hong Kong International Stationery fair 201
Messe Frankfurt reports that anticipation is building ahead of the 19th edition of the Hong Kong International Stationery Fair, which opens its doors to the stationery, office and art supply industries from 7 – 10 January 2019. In the build up to the fair’s opening, a mix of well established and emerging brands from around the world have confirmed their participation, and show organisers have announced details of three seminars that will deliver key insights on marketing and retail trends.
At the upcoming edition, over 260 exhibitors from 13 countries and regions, i.e. from Australia, mainland China, Germany, Greece, Hong Kong, India, Indonesia, Japan, Korea, the Philippines, Taiwan, Thailand and the USA will converge with their very latest product offerings.
Correspondingly, with so many international brands in attendance, many trade visitors hold the fair in high regard as a place to source a wide variety of stationery products for the start of the 2019 trading season. At the previous edition, over 20,000 visitors filtered through the aisles of the fairground during the course of the show, to look for trends and designs.
In order to create a practical sourcing environment for trade visitors, the fair will be designated into five product zones of DIY Supplies, Gift Stationery, Kids & School, Pen & Paper and Smart Office.